With more than 60 years of experience developing cosmetic colorants, ingredients and extraction technology, we believe that beauty is not only seen but experienced. At the front and center of beauty is an individual’s sensory experience with the product and here at Sensient Beauty, we believe in forming collaborative relationships with our customers to create ingredients that elevate these experiences.
Every year, in collaboration with Beautystreams, we select a Color of the Year that we believe will make an impact in beauty and cosmetics for the year ahead. After a warm and comforting success of Radiant Pink in 2022, we look toward 2023 with another color that is empowering, optimistic and creative.
Sensient 올해의 컬러 2023: 파워 베리
The Covid-19 pandemic has completely overhauled the way we live and affected all aspects of our lives—including politics, work, nature, relationships and society as a whole. Consumers have gone through major changes in their lives, forming different priorities when it comes to work, their shopping habits or even the way they view themselves and their lives. When alone and isolated during quarantine, people looked inward to form self-awareness and an innate desire for improvement, optimism and hope.
개인주의와 진정성 축하
This power of self-love manifests in the Color of the Year — Power Berry. A shade that symbolizes individuality and authenticity, this transformative mix of blues and reds also signifies the individual’s adaptability to the changing tides. A hue that’s found in flowers, berries, vegetables and spices, Power Berry instantly draws a connection to nature, a source of optimism, healing and authenticity during the last few years.
With Power Berry depicting creativity and optimism, it pairs well with purples, reds, corals, pinks and greens. These vivid hues evoke a loud and proud energy, vivid confidence and trigger motivation.
힘을 되찾으세요
In 2023, we predict that Power Berry will manifest itself in many forms, including:
- 나를 강력하게 색칠하십시오 : 눈과 입술에 강렬한 색상 보상에 초점을 맞춘 색조 화장품을 사용하여 성 역할과 미용 기준을 넘어서는 자기 표현의 한 형태입니다.
- 활공등: 텍스처 플레이는 이 색상을 실크처럼 빛나는 광채에서 피부가 엿볼 수 있는 하이퍼 글로시 광택으로 바꾸는 데 도움이 됩니다.
- 반항적인 눈: 시끄럽고 변명하지 않는 색상인 Power Berry는 세련미, 날카로움 및 많은 개성을 부여하는 눈 색깔로 두드러집니다.
- 퍼커 업: 2022년은 립스틱과 관련하여 훈련용 바퀴를 착용하는 해였지만 2023년은 소비자가 질감, 모양 및 레이어에 영향을 미치는 매우 표현력이 뛰어나고 뛰어난 립스틱으로 입술에 생생한 색상을 다시 한 번 수용하는 해가 될 것입니다.
- 성별 없는 손톱: 자두, 자주색, 레드 또는 보라색과 같은 베리 파생물에 대한 연극은 이 색조를 모든 성별에 적합한 색조로 굳힙니다.
- 눈에 띄는 머리: 이 색조와 결합 된 어두운베이스는 다양한 안색에 적합한 착용 가능한 색상을 형성합니다.
All set for 2023? Partner with Sensient Beauty to formulate with Power Berry and the rest of the accompanying hues to create unique, sensorial experiences. Contact us now to find out more.
