The landscape of color cosmetics is increasingly embracing innovations centered around natural and eco-friendly claims. Today’s consumers are actively seeking products that prioritize sustainability, leading brands to incorporate plant-based and organic ingredients into their formulations. In response, companies are striving for transparency by disclosing aspects of their production processes, ensuring ingredient traceability and demonstrating their commitment to environmental stewardship, all of which are essential for building consumer trust.

Consumers today are increasingly drawn to ancient beauty secrets and rituals, often seeking products that evoke a sense of nostalgia while embracing a wellness-oriented mindset. Indigenous peoples of South and Central America historically utilized the annatto fruit for makeup and body paint, expressing gratitude for the health of their community members and the abundance provided by fishing and harvesting. Notably, annatto was the first natural dye exported from the Americas to Europe.

Inspired by Indigenous ancestral traditions, Sensient has developed Natpure® Col Orange LC215L, a 100% natural orange dye that combines Bixin powder extracted from annatto seeds with annatto oil upcycled from the food industry. This innovative ingredient is fully traceable and delivers a vibrant, dynamic orange hue to cosmetic products, while also offering skin benefits, including antioxidant properties.

Approvisionnement éthique, recyclage et traçabilité

Qu'est-ce que Natpure® Col Orange LC215L ?
- Le premier colorant liquide de rocou 100 % naturel, sans ajout d'huiles provenant d'autres sources.
- INCI : CI75120 (et) huile de graine de bixa orellana

Quelles sont donc ses propriétés et ses avantages ?
- Alternative naturelle aux colorants synthétiques, Jaune 6
- Soins de la peau avec couleur : contient des tocotriénols, qui ont une puissante activité antioxydante.
- Facile à utiliser, dans des formulations lipophiles ou hydrophiles et dans des émulsions
- Cosmos, Halal, Kasher, Vegan & Global compliant
- Haute compatibilité avec la plupart des ingrédients de la formulation
- Facilement et finalement biodégradable | OCDE 301F
Contact us to request a sample of Natpure® Col Orange LC215L or arrange a VIVID session with us. We will be happy to introduce you to our latest ingredient launches and innovations.