The world of color cosmetics is undergoing an exciting transformation, as brands increasingly embrace innovations that prioritize natural and eco-friendly ingredients. Today’s consumers are on a quest for products that not only enhance their beauty but also align with their values of sustainability. This shift has prompted brands to incorporate plant-based and organic ingredients into their formulations, creating a vibrant palette that reflects nature’s brilliance.
Presenting Bixin, an orange-red oil-soluble carotenoid pigment sourced from the outer resinous coatings of Bixa orellana Linn seeds. Bixin is not only a visually captivating colorant but also boasts scientifically studied antioxidant and anti-inflammatory properties, making it a powerhouse ingredient for both beauty and wellness.
We now have the incredible ability to extract stunning, intense colors from the plant kingdom—think vibrant flowers, lush leaves, nutritious vegetables, juicy fruits, and earthy roots. However, the journey of harnessing natural colorants presents challenges for the chemical industry, particularly in maintaining product quality. Natural colorants can be sensitive to environmental factors like light, heat, oxygen, and pH, which can lead to color degradation over time.
Ethically Sourced, Upcycled & Traceable
In this evolving landscape, transparency is key. Companies are stepping up to disclose their production processes, ensuring ingredient traceability and showcasing their commitment to environmental stewardship. This dedication is essential for building trust with consumers who are more informed and discerning than ever.
Introducing NatSorb Orange LC211—a groundbreaking formulation that utilizes a patented system of molecules designed to enhance color stability in cosmetic products. This ready-to-use, 100% natural, and sustainable orange dye is derived from a lipophilic solution of annatto, stabilized through scientific innovation to ensure lasting vibrancy.
What is NatSorb Orange LC211?
- 100% natural and sustainable orange dye stabilized with a patented system, guaranteed to improved color stability in cosmetic formulations.
- INCI: Triethyl citrate, Ethyl Ferrulate, Tocopherol, Helianthus Annuus Seed Oil, CI75120, Bixa orellana seed oil
So what are the properties and benefits?
- Strong and brilliant orange shade (0.05% of Bixin), sustainable alternative to Yellow 6
- Easy to use in lipophilic or hydrophilic formulations
- Skin care benefits with color: antioxidants
- Cosmos, Halal, Kosher, Vegan & Global compliant
- High performance: Enhanced heat, light (UVA and UVB) & pH stability (3-10)
Contact us to request a sample of NatSorb Orange LC211 or arrange a VIVID session with us. We will be happy to introduce you to our latest ingredient launches and innovations.
