The landscape of color cosmetics is increasingly embracing innovations centered around natural and eco-friendly claims. Today’s consumers are actively seeking products that prioritize sustainability, leading brands to incorporate plant-based and organic ingredients into their formulations. In response, companies are striving for transparency by disclosing aspects of their production processes, ensuring ingredient traceability and demonstrating their commitment to environmental stewardship, all of which are essential for building consumer trust.
One notable ingredient gaining traction is curcumin, a polyphenol derived from turmeric, specifically extracted from the rhizomes of the Curcuma longa plant, renowned for its historical medicinal applications. Scientific research has validated the numerous pharmacological benefits of Curcuma longa, establishing it as an effective treatment for various skin conditions thanks to its antioxidant and anti-inflammatory properties. These benefits are primarily attributed to a group of phenolic compounds known as curcuminoids, which include curcumin, demethoxycurcumin, and bis-demethoxycurcumin.
Drawing inspiration from traditional medicine, Sensient has developed Natpure® Col Yellow LC113, a 100% natural yellow dye sourced from the root of Curcuma longa. This highly concentrated ingredient, containing over 95% curcuminoids, not only imparts a vibrant and dynamic yellow hue to a range of cosmetic products but also offers significant skin benefits, including antioxidant protection, anti-inflammatory effects, and enhanced radiance. This launch is in line with Sensient’s Color of the Year 2025: Zesty Yellow, a color that radiates energy and positivity.
What is Natpure® Col Yellow LC113?
- 100% natural & traceable turmeric raw material converted to curcumin.
- INCI: CI75300 (Curcumin)
So what are the properties and benefits?
- Natural alternative to synthetic dye, Yellow 5, with similar shade and strength
- Skin Care benefits with color: contains active molecules for the treatment of skin diseases (curcumins)
- Easy to use, in lipophilic or hydrophilic formulations and emulsions
- Cosmos, Halal, Kosher, Vegan & Global compliant – not an approved colorant in USA
- High compatibility with most ingredients in formulation
- Readily and ultimately biodegradable | OECD 301F
Contact us to request a sample of Natpure® Col Yellow LC113 or arrange a VIVID session with us. We will be happy to introduce you to our latest ingredient launches and innovations.
