The growing demand for sustainable beauty sits a long-term shift. As consumers awareness is rising in a post-COVID era, they are shifting their mind in a more conscious consumerism, feeling more concerned about their individual impact on environment and consequences on their health.
In a mindset to preserve their surrounding, they will pay attention on sustainable criteria such as ethical sourcing, transparency, natural origin, well-known, reassuring and safe ingredients.

The PhytoClean™ process uses sub-critical water, altering the polarity of water to mimic solvent polarities such as ethanol and acetone, allowing a selective extraction of a broad range of biologically active metabolites.
Allowing us to obtain a clean, natural, safe extracts, from a fully ethical and transparent sourcing and enriched in bioactive compounds – the Natpure® Xtra range.
What is Natpure® Xtra?

Natpure® Xtra Eternity
100% natural cacao extract obtained by sustainable subcritical water extraction
process PhytoClean™ to strengthen skin defenses and fight against signs of ageing
Anti-ageing benefits
In Vivo
– Smooth and firm the skin
– Improve skin hydration
In Vitro
– Strength skin barrier
– Hydrate skin
Natpure® Xtra Vitality
100% natural rosemary extract obtained by sustainable subcritical water extraction
process PhytoClean™ to counteracts and protects skin from UV and pollution effects
Anti-pollution benefits
In Vivo
– Protects from oxidative stress induced by pollution
In Vitro
– Reduces cell death after sun and dust exposure
Natpure® Xtra Integrity
100% natural guayusa extract obtained by sustainable subcritical water extraction
process PhytoClean™ to reinforce and relieve sensitive skin
Anti-inflammatory benefits
In Vitro
– Restore skin barrier functions
– Reduce hyperproliferation and inflammatory reaction
Natpure® Xtra Longevity
100% natural green tea extract obtained by sustainable subcritical water extraction
process PhytoClean™ to protect skin from UV damage
Anti-oxidant benefits
In Vitro
– Protect skin from UV radiation and photodamage
– Restore skin barrier functions
Now available in Liquid format

- Better dispersibility
- Good color stability
- Easy to formulate
- Lower price
- In vitro proven efficacy
Innovation never stops at Sensient where product development is always in motion. We live and breathe innovation, turning industry trends and deep research into ingredients and formulations that help brands take exciting new cosmetics and personal care products to market, just as what we did with Natpure® Xtra liquid.
Contact us to request a sample of Natpure® Xtra range or arrange a VIVID session with us. We will be happy to introduce you to our latest ingredient launches and innovations.